Art Silverblatt: Genre Studies in Mass Media: A Handbook (2007)

The study of various types of programming is essential for critical analysis of the media and also offers revealing perspectives on society’s cultural values, preoccupations, behavior, and myths. This handbook provides a systematic, in-depth approach to the study of media genres–including reality programs, game shows, situation comedies, soap operas, film noir, news programs, and more. The author addresses such questions as: Have there been shifts in the formula of particular genres over time? What do these shifts reveal about changes in culture? How and why do new genres–such as reality TV shows–appear? Are there differences in genres from one country to another?

Combining theoretical approaches with concrete examples, the book reinforces one’s understanding of the importance of genre to the creation, evolution, and consumption of media content. Each chapter in this reader-friendly book contains a detailed discussion of one of the theoretical approaches to genre studies, followed by Lines of Inquiry, which summarizes the major points of the discussion and suggests directions for analysis and further study. Each chapter also includes an example that illustrates how the particular theoretical approach can be applied in the analysis of genre. The author’s careful linkage of different genres to the real world makes the book widely useful for those interested in genre study as well as media and culture, television studies, film studies, and media literacy.

Publisher M.E. Sharpe, 2007
ISBN 076561670X, 9780765616708
Length 258 pages

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S. Seymour: Fashionable Technology – The Intersection of Design, Fashion, Science and Technology (2008))

The interplay of electronic textiles and wearable technology, wearables for short, and fashion, design and science is a highly promising and topical subject. Offered here is a compact survey of the theory involved and an explanation of the role technology plays in a fabric or article of clothing. The practical application is explained in detail and numerous illustrations serve as clarification. Over 50 well-known designers, research institutes, companies and artists, among them Philips, Burton, MIT Media Lab, XS Labs, New York University, Hussein Chalayan, Cute Circuit or International Fashion Machines are introduced by means of their latest, often still unpublished, project, and a survey of their work to date. Given for the first time is a list of all the relevant information on research institutes, materials, publications etc. A must for all those wishing to know everything about fashionable technology.

Publisher: Springer, 2008
ISBN: 3211744983, 9783211744987
Length: 249 pages

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Laura U. Marks: Touch: Sensuous Theory and Multisensory Media (2002)

In Touch, Laura U. Marks develops a critical approach more tactile than visual, an intensely physical and sensuous engagement with works of media art that enriches our understanding and experience of these works and of art itself.

These critical, theoretical, and personal essays serve as a guide to developments in nonmainstream media art during the past ten years-sexual representation debates, documentary ethics, the shift from analog to digital media, a new social obsession with smell. Marks takes up well-known artists like experimental filmmaker Ken Jacobs and mysterious animators the Brothers Quay, and introduces groundbreaking, lesser-known film, video, and digital artists.

From this emerges a materialist theory-an embodied, erotic relationship to art and to the world. Marks’s approach leads to an appreciation of the works’ mortal bodies: film’s volatile emulsion, video’s fragile magnetic base, crash-prone Net art; it also offers a productive alternative to the popular understanding of digital media as “virtual” and immaterial. Weaving a continuous fabric from philosophy, fiction, science, dreams, and intimate experience, Touch opens a new world of art media to readers.

Publisher U of Minnesota Press, 2002
ISBN 0816638896, 9780816638895
259 pages

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