John Markoff: What the Dormouse Said: How the Sixties Counterculture Shaped the Personal Computer Industry (2005)

“An unparalleled history of how technology and the counterculture came together in the 1960s, created the cult of the personal computer, and shaped today’s Silicon Valley.

Most histories of the personal computer industry focus on technology or business. John Markoff’s landmark book is about the culture and consciousness behind the first PCs—the culture being counter– and the consciousness expanded, sometimes chemically. It’s a brilliant evocation of Stanford, California, in the 1960s and ’70s, where a group of visionaries set out to turn computers into a means for freeing minds and information. In these pages one encounters Ken Kesey and the phone hacker Cap’n Crunch, est and LSD, The Whole Earth Catalog and the Homebrew Computer Lab. What the Dormouse Said is a poignant, funny, and inspiring book by one of the smartest technology writers around.”

Publisher Viking Adult
ISBN 0670033820, 9780670033829
336 pages

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Slava Gerovitch: From Newspeak to Cyberspeak: A History of Soviet Cybernetics (2004)

“In this book, Slava Gerovitch argues that Soviet cybernetics was not just an intellectual trend but a social movement for radical reform in science and society as a whole. Followers of cybernetics viewed computer simulation as a universal method of problem solving and the language of cybernetics as a language of objectivity and truth. With this new objectivity, they challenged the existing order of things in economics and politics as well as in science.

The history of Soviet cybernetics followed a curious arc. In the 1950s it was labeled a reactionary pseudoscience and a weapon of imperialist ideology. With the arrival of Khrushchev’s political “thaw,” however, it was seen as an innocent victim of political oppression, and it evolved into a movement for radical reform of the Stalinist system of science. In the early 1960s it was hailed as “science in the service of communism,” but by the end of the decade it had turned into a shallow fashionable trend. Using extensive new archival materials, Gerovitch argues that these fluctuating attitudes reflected profound changes in scientific language and research methodology across disciplines, in power relations within the scientific community, and in the political role of scientists and engineers in Soviet society. His detailed analysis of scientific discourse shows how the Newspeak of the late Stalinist period and the Cyberspeak that challenged it eventually blended into “CyberNewspeak.””

Published by MIT Press, 2004
ISBN 0262572257, 9780262572255
383 pages

Key terms:
newspeak, Norbert Wiener, dialectical materialism, Soviet Union, machine translation, Moscow University, John von Neumann, structural linguistics, Stalin, Stalinist, information theory, Roman Jakobson, servomechanisms, Andrei Markov, Cold War, Andrei Kolmogorov, Liapunov, entropy, Pavlovian, BESM

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Richard Barbrook: Imaginary Futures: From Thinking Machines to the Global Village (2007)

“Cooperative creativity and participatory democracy should be extended from the virtual world into all areas of life. This time, the new stage of growth must be a new civilisation.

Richard Barbrook traces the early days of the Internet, beginning from a pivotal point at the 1964 World’s Fair, in what critics are saying is the most well-researched and original account of cybertechnology among contemporary works. He demonstrates how business and ideological leaders put forth a carefully orchestrated vision of an imaginary future, where robots would do the washing up, go to the office and think for us. With America at the forefront of these promises, Barbrook shows how ideological forces joined to develop new information technologies during the Cold War era and how what they created historically has shaped the modern Internet, with intended political consequences.

Crucially, he argues that had the past been different, our technological and political present would not be what it is today. Barbrook’s conclusions about the modern state of the Internet, puts forward a call for action in how the world’s most important tool of revolutionary politics should be approached.”

Key terms: Fordism, W.W. Rostow, Marxism, cybernetic, Bell commission, artificial intelligence, gift economy, Stalinist, Maoist, Cold War game, Trotskyist, information society, laissez-faire liberalism, soft power, Hard power, American empire, Tet Offensive, Unisphere, grand narrative, Cold War Left

Publisher Pluto, 2007
ISBN 0745326609, 9780745326603
334 pages

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