Irving Massey: The Neural Imagination: Aesthetic and Neuroscientific Approaches to the Arts (2009)

“Art and technology have been converging rapidly in the past few years; an important example of this convergence is the alliance of neuroscience with aesthetics, which has produced the new field of neuroaesthetics.

Irving Massey examines this alliance, in large part to allay the fears of artists and audiences alike that brain science may “explain away” the arts. The first part of the book shows how neuroscience can enhance our understanding of certain features of art. The second part of the book illustrates a humanistic approach to the arts; it is written entirely without recourse to neuroscience, in order to show the differences in methodology between the two approaches. The humanistic style is marked particularly by immersion in the individual work and by evaluation, rather than by detachment in the search for generalizations. In the final section Massey argues that, despite these differences, once the reality of imagination is accepted neuroscience can be seen as the collaborator, not the inquisitor, of the arts.”

Publisher University of Texas Press, 2009
Cognitive Approaches to Literature and Culture series
ISBN 0292752792, 9780292752795
224 pages

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Warren Neidich: Blow Up: Photography, Cinema and the Brain (2002)

In Blow-Up, Warren Neidich proposes a different and wholly original paradigm for thinking through cultural history and the philosophy of the human subject. Across the theoretical landscape that Neidich describes, even familiar monuments from the history of art, architecture, philosophy and aesthetics appear strange and disorienting, because the starting point of the primary and secondary repertoires (the nervous system and the pathways of connection built up through interaction between the brain and the outside world) is so totally unexpected. Crucial to Neidich’s narrative is the idea that, in modernity, the technologies that have evolved in the sphere of visual communication have come to operate on the subject with particular vehemence, not only in the realm of meaning but in their determining influence on the primary habits and dispositions of experience. Photography, cinema, television, the internet–as the forces of spectacle gain ever-wider currency in a rapidly globalizing world, those cultural forms that emerge as dominant in the competition for structuring the pathways of consciousness will annex and colonize more and more of the subject’s interior life, worldwide. But Neidich suggests that the subject of culture has the ability to remap itself, rewire itself, and assume forms so creative and protean that it will always outrun the forces that seek to limit its plasticity–even trauma and amputation cannot irreversibly damage the neural body.

Published in Journal of Neuro-Aesthetic Theory #2 (2000-02): Cinema and the Brain
Later published within the book “Blow-up: Photography, Cinema and the Brain” (DAP/UCR/California Museum of Photography, 2003).

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William Ross Ashby: Design for a Brain (1952/1954)

Landmark work of the pioneer of cybernetics.

Publisher: John Wiley & Sons, New York (1954)
ASIN: B0007IYC5Y
259 pages

More info (archive.org)

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