Ariel Dorfman, Armand Mattelart: How to Read Donald Duck: Imperialist Ideology in the Disney Comic (1972–) [ES, EN, PT, TR]

11 March 2014, dusan

How to Read Donald Duck is a Marxist political analysis by Ariel Dorfman and Armand Mattelart on what they perceive is cultural imperialism in popular entertainment, published in Chile in 1972. Written in the form of essay (or, in the authors’ words, a “decolonization manual”), the book is an analysis of mass literature, specifically the Disney comics published for the Latin American market. It is one of the first social studies of entertainment and the leisure industry from a political-ideological angle, and the book deals extensively with the political role of children’s literature. (from Wikipedia)

First published by Ediciones Universitarias de Valparaíso, Chile, 1972

First published in English in 1975
Translated and with an Introduction by David Kunzle
With Appendix by John Shelton Lawrence
Publisher International General, New York, 1991 (Fourth printing)
ISBN 0884770370
119 pages
via Quaxo Coricopat

An interview with Mattelart in which he shortly discusses the book (2008, in English)
2012 project for appropriation of the book (includes its online edition)

Para leer al Pato Donald. Comunicación de masa y colonialismo (Spanish, 18th ed., 1972/1979)
How to Read Donald Duck: Imperialist Ideology in the Disney Comic (English, trans. David Kunzle, 1975/1991, 10 MB, updated 2015-5-10)
Para ler o Pato Donald: comunicação de massa e colonialismo (Portuguese, trans. Álvaro de Moya, 2nd ed., 1976/1980)
Emperyalist Kültür Sanayii ve Walt Disney: Vakvak Amca Nasıl Okunmalı? (Turkish, trans. Atilla Aksoy, 1977)


3 Responses to “Ariel Dorfman, Armand Mattelart: How to Read Donald Duck: Imperialist Ideology in the Disney Comic (1972–) [ES, EN, PT, TR]”

  1. henry on May 10, 2015 2:00 am

    Hello dusan
    Thank you for this wonderful blog. Is it possible to re-upload “How to Read Donald Duck” in English?
    The link here goes to an Error 404 page. I’ve found an English copy online but it’s incomplete, missing the end of Chapter 5 (pages 78-9).
    henry

  2. dusan on May 10, 2015 10:01 am

    Hello Henry, the link is now working again.

  3. henry on May 10, 2015 8:55 pm

    Thanks so much, Dusan!

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